Welcome to Rugged
Built for those who dare to push limits.Fuel your body and mind with real, no-nonsense nutrition.Move with purpose. Eat with intention. Live with strength.Your journey toward resilience and fortitude begins here.Embrace the challenge. Reach your peak.
The Mission
Our mission is to empower individuals to reach their peak potential through innovative, natural, and convenient nutritional solutions. Join our community, embrace the wild, and reach your peak with Rugged. Together, we focus on mental, physical, and emotional health, building resilience and inspiring each other to achieve more. Let’s get hiking and transform our lives, one step at a time.
What is Rugged
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Rugged Blends & Snacks
Buy NowFuel your adventures and daily grind with Rugged Snacks and Blends—nutrient-packed, natural, and designed to keep you strong and energised, wherever life takes you.
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Rugged Hub
Learn MoreDiscover tips, stories, and expert advice on fitness, nutrition, and mental well-being.
Stay informed and inspired with our latest blog posts and articles
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Rugged Community
Learn MoreJoin a like-minded community that thrives on pushing boundaries and embracing the wild. Share your journey, inspire, and be inspired.
Peak Performance
Unlock your full potential with our Peak Performance Blend. Specially formulated with a powerful combination of creatine, L-citrulline, beta-alanine, leucine, and magnesium, this blend enhances strength, endurance, and recovery.
Whether you’re tackling intense workouts or need an extra push to get through your day, Peak Performance provides the boost you need to reach new heights
Brain Warrior
Elevate your mental game with the Brain Warrior Blend. Featuring a potent mix of Cacao, Magnesium, Lion’s mane, Cordyceps, and Reishi mushrooms, this blend supports cognitive function, focus, and mental clarity.
Perfect for anyone looking to sharpen their mind and enhance their mental resilience, Brain Warrior is your go-to for peak cognitive performance.
Explore the amazing world of Functional Mushrooms
Step into the world of functional mushrooms, where ancient wisdom meets modern science. These extraordinary fungi are nature’s hidden gems, offering a plethora of health benefits that enhance both body and mind.
From boosting cognitive function and enhancing memory to reducing stress and supporting immune health, functional mushrooms like Lion’s Mane, Reishi, and Cordyceps are your natural allies in the quest for peak performance.
Embrace the rugged resilience of these powerful mushrooms and unlock a world of wellness that’s been revered for centuries.
Discover the transformative power of nature with every sip of our expertly crafted blends.
Lions Mane Mushroom
Lion’s Mane is a powerful mushroom known for enhancing mental clarity, improving focus, and supporting cognitive function. Revered for its potential to boost memory and overall brain health.
Reishi Mushroom
Known as the “Mushroom of Immortality,” Reishi is prized for its ability to reduce stress, boost the immune system, and provide rich antioxidants, promoting overall wellness.
Cordyceps Mushroom
Cordyceps is celebrated for boosting energy, increasing stamina, and enhancing oxygen utilisation, making it a favourite for athletes and those seeking to improve physical performance.
Products
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Brain Warrior Blend
Regular price £23.00 GBPRegular priceUnit price / per -
Hydrate Hero
Regular price £17.00 GBPRegular priceUnit price / per -
Peak Performance Blend
Regular price £34.00 GBPRegular priceUnit price / per -
Rugged Nutrition Hiking Pack
Regular price From £14.00 GBPRegular priceUnit price / per